Courses > Bachelor of Business Administration (BBA)

Bachelor of Business Administration (BBA)

Specialization in Finance Analysis

Business Management and Entrepreneurial


The BBA – Financial Planning, a three-year undergraduate program, is essentially BBA Finance with an enhanced focus on Personal Finance. This specialized program provides extensive exposure to Business Management, Finance, Personal Finance, and Financial Planning. Geared toward shaping successful finance professionals and facilitating early career entry, BBA – Financial Planning stands out. A unique feature of this program is its integration with the globally recognized Certified Financial Planner (CFP) certification from the Financial Planning Standards Board, USA. This certification, valid in 26 countries, adds a job-oriented and international dimension to the course.

With a comprehensive exploration of the Banking & Financial Services (BFSI) domain, the BBA Financial Planning program primes students for rewarding careers in the BFSI space. Affiliated with Mysore University, a prominent government university in India, the program ensures a robust academic foundation. This affiliation enhances the program's credibility, making it one of the most distinguished financial management courses available.

First Semester

Fundamentals of Computer

Organisational Behaviour

Advanced MS-Excel

SPICE (Smart Presentation for Investors, customers and Employees)

Second Semester

Business Communication

Web Designing

Corporate Etiquettes

UI/UX Research and Designing

Third Semester

Financial Management

Human Resource Management

Legal Frameworks

Taxations and benefits

Personal Finance

Fourth Semester

Fundamental Digital Marketing

Low Cost Marketing

Branding Strategies

Social Media Management and Marketing

Graphics Designing, Social Media Success Planning and Wordpress

Fifth Semester

Live Projects (Minimum 4)

Business Analysis

Business Intelligence/ Power BI

Technical SEO

E-mail marketing

Customer Relationship Management, ORM, Time Management

Sixth Semester

Live Projects (Minimum 4)

Enterprise Resource Planning (ERP)

Designing and Developing KRAs and KPIs

Public Speaking and Goal Based Financial Planning

BBA Course Benefits

Best Higher Education Options : BBA students have various postgraduate courses that provide the best returns like Master in Management, Master of Business Administration or Master in Business Management. Thus students find it easier to study these postgraduate courses which in turn provide the best placement packages that range between INR 5 – 30 LPA.

Good Placements : Companies are hiring BBA graduates as alternatives to high salaried MBA graduates. Although this is mainly prevalent in smaller companies many students of Bachelor of Business Administration are finding invaluable work experience from such opportunities.

Develops Business Decision Making : Students develop decision making abilities in business through analytical steps. Flexible, creative and critical thinking methods are helpful in any business.

IPM students do not need MBA Entrance Exams : Students who are studying BBA MBA Integrated at various IIMs do not need to sit for MBA Entrance Exams. They are offered MBA Admission after 3 year of BBA course.

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